10 yrs
in paid acquisition Agency and in-house, since 2013.
200+
ad accounts since 2019 Across ten industries.
14
clients past one year 5 of them past two.
63 mo
longest relationship Still running.

Where the work is

Share of revenue since 2019, from our own books. Tenure is only listed for industries with enough accounts that a single company cannot be identified from it.

  1. B2B SaaS 14 accounts · longest 45 months
    32%
  2. Fintech & payments 11 accounts · longest 63 months
    15%
  3. Ecommerce & retail 11 accounts · longest 43 months
    15%
  4. Attractions & entertainment 1 account
    8%
  5. Professional services 13 accounts
    6%
  6. Logistics & delivery 3 accounts
    4%
  7. Marketplaces 3 accounts · longest 30 months
    3%
  8. Online education 10 accounts
    3%
  9. Streaming & media 3 accounts
    2%

The number we would check if we were you

Fourteen clients have stayed with us for more than a year. Five for more than two. The longest is in its fifth. Across the whole book the median is shorter – five months – because early on we took projects that were never going to be long-term, and some of them were not a fit.

We publish both numbers on purpose. An agency that only shows you the flattering half of its retention is telling you something about how it will report on your account.

Why the NDA argument is not a dodge

"We can't show you anything, it's confidential" is what an agency with nothing to show also says. So the difference has to be visible elsewhere on the site. Our pricing is published with real figures, which four of the six comparable agencies we checked will not do. Our process is written out step by step rather than described as a methodology. And the benchmarks and teardowns are the work itself, done in public on companies who are not our clients.

Judge us on those, and on the free audit – which is our actual analysis of your actual account, before any money changes hands. All of it is checkable in a way that a logo wall is not.

Questions people actually ask

Why no client logos?
Every account we run is under NDA. Several are in fintech and security, where the client being seen to use an outside agency is itself sensitive. We would rather keep the page honest than put up logos we would have to take down.
How do I check any of this then?
Ask us on a call and we will walk through specific accounts in as much detail as the agreements allow – structure, decisions, what went wrong and how we handled it. What we will not do is give you the names or invent numbers we cannot show you.
Which markets do you buy in?
Mostly Tier-1: United States, Canada, United Kingdom, Australia and DACH. Those are the markets the accounts target, which is a different thing from where the companies are based.
Do you work with direct competitors?
No. If we are running a subscription fitness app in the US, we will not take a second one in the same category and geography. We will tell you at the first call if there is a conflict.
Will there ever be case studies with numbers?
Yes, on new accounts. Our current contracts were signed without a publication clause, so those numbers stay private permanently. Every agreement from 2026 onward includes the right to publish anonymised performance figures, so the first real case studies land in 2027.

Start with the audit.

We go through your accounts, tracking and funnel, then send back what we would change and in what order. About five working days, no charge, no call required to get it.